When was the last time you saw a story about disk drives on the cover of The New York Times? I didn’t check the archives, but I’d bet….never.
As a young reporter for Computer Systems News two decades ago I trolled the watering holes and industrial parks of Silicon Valley in search of stories about disk drive companies. I was fortunate enough to establish great, long-time relationships with the founders and senior executives of virtually each and every disk drive vendor — which back in the 1980s was about 50 companies. None of those companies was as much fun to cover as the market leader, Seagate Technologies. The combination of their market leadership, their high-visibility founders (Al Shugart, Finis Conner, Doug Mahon and Tom Mitchell) and the hyper-valuated public stock market for storage companies made it a treasure trove for a reporter. Read the rest of this entry »


